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Tech Stacks

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I'm a spiritual blogger and freelance marketer. Discover all of the tools I use to build success.
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My Blog's Stack (Noir Coven)

Noir Coven is a blog that provides education and inspiration for spirituals, witches, pagans, and even Christians. We dive into history, alchemy, spellwork, moon magic, musings, and more. Here's what I use daily to build my blog.

 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Adobe Spark / Photoshop are my ideal design platforms especially for web or email.
Adobe Express
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Marissa (aka The Witchy River Mom) ☯︎ profile picture
Canva is becoming increasingly useful for social media marketing efforts.
Canva
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Top tier, top notch, great for SEO - my #1, go-to, never fails me preferred web host.
WordPress.com: You’ve been invited!
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Semrush speeds up the SEO research process and its information is crucial when I'm strategizing SEO. Love this tool.
Semrush
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Gaia is not exactly part of my tech stack, but provides valuable information in relation to my brand that helps inspire my content. Outside of my blog, I use it for personal reasons almost daily.
Gaia - Conscious Media, Streaming Yoga Videos & More | Gaia
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
This is a WP plugin that makes building layouts, pages, posts, etc a BREEZE.
Elementor
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Mailchimp is my favorite CRM for getting started. It's a great tool and really has quite a few features for both free and affordable plans.
Mailchimp
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
You can earn rewards and find several affliate partners here for your blog.
Rakuten Rewards

My Freelance Stack (Fresh Content Co.)

I worked in corporate marketing for a decade with a title in Email Marketing Management, but really was a jack of all trades. I recently decided to end my career and become a freelancer. Here's what I've used so far as I get started.

 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
The most affordable and easy to use email marketing system (Psst! And if you hire me as your freelancer, I'm certified in CC and would love to work with you!)
Constant Contact Email Marketing | Sign up FREE | Constant Contact
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Marissa (aka The Witchy River Mom) ☯︎ profile picture
this is my client portal - I love it! proposals, contracts, invoices, you name it.
bloom portal
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Another “not really” tech stack, but as a marketer, it's good to keep up with the latest trends and earn new or update certifications along the way. I've used Coursera since 2016 and probably always will.
Best Marketing Courses Online
 
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How do clients pay me? Directly, PayPal, Venmo, or I even accept checks :)
PayPal
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Told you I loved WP, I also use WP to display my service packages, portfolio, and more.
WordPress.com: You’ve been invited!
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Hootsuite is my favorite marketing tool for social media. Easy to use scheduler and the analytics tool provides valuable insights.
Hootsuite
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
Shopify is 2nd best to Wordpress in my opinion, but it's #1 for some of my clients depending on their product or service
Shopify
 
Marissa (aka The Witchy River Mom) ☯︎ profile picture
I have subscribed to the Hubspot marketing blog for years. So much content containing helpful tips and insights into marketing trends and more
The HubSpot Marketing Blog
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Marissa (aka The Witchy River Mom) ☯︎ profile picture
This has everything you need for keeping your finances, invoices, and budget for your biz in check.
Intuit
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